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Gower Handbook of Internal Communication

Gowerhandbook It's done.  The first draft of the Handbook is up there on the Wiki: 49 chapters by 31 authors - some of the best thinkers in internal comms in the world.  I am enormously grateful for the contributions so many people have put into the book.  But I'm even more grateful that the first draft is finished.
If you want a preview you can see it on the wiki.  Just follow any of these links to see the relevant chapters.

The fundamentals of Internal Communication

Measurement by Susan Walker

Employee Engagement - a Beginner's Guide by Fiona Robertson

Creating an Internal Communication Strategy by Marc Wright

What makes a competent communicator by Liam Fitzpatrick and Sue Dewhurst

How to influence friends and win people (over) by Rob Briggs

Connecting with the Unconnected by Ruth Findlay

Recognising and rewarding employees by Ike Levick

Communication at the Coalface by Lindsay Bogaard

 

Useful Models

Useful Models

Maslow's Hierarchy of Needs

The Change Curve

Management Theories X, Y and Z

The Johari Window 

McClelland's Needs-Based Model of Motivation

Herzberg’s Two-Factor Theory

Mayo's Hawthorne Study

 

Skills & Media

Writing skills by Marc Wright

How to commission a Video by Kelly Kass

Better Presentations by Fiona Robertson

Line Manager Communication by Patrick Williams

The Concern Scale by Marc Wright

Adapt or disappear - how intranets and related technologies are re-defining internal communications by Paul Miller

Appreciative Inquiry by Jonathan Priest

Facilitation skills for line managers by Marc Wright

 

Leadership and Change Communication

Leadership Communication by Bill Quirke

Managing your CEO by David Keel

Communicating through a Merger or Acquisition by Marc Wright

Make Change Last  by Caisa Alpsten and Ulla Mogestad

New CEO - case study in communicating by Lee Smith

Knowing your corporate governance risks and responsibilities  by Andrew Riley

 

Advanced Communication Skills

Communicating through diversity by Chornay Marshall

CSR and the Communication Professional by Ongrid Selene

Storytelling and Business - The Alien's Have Landed! by Ian Buckingham and Paul Miller

Moving Minds by Simon Wright

Perspective - The Hidden Dimensionby Mike Klein

Cultural Barriers by Marc Wright

Using pictures to convey strategy by Hilary Scarlett

Communication Champions by Fiona Robertson

Better Emails - The W-H-Y Technique by Marc Wright

Creating meaningful dialogue at work by Jacqui Hitt

Advanced Employee Engagement by Kevin Keohane

How to create an award-winning change programme by Nicky Flook

 

Social Media inside the enterprise

Social Media - an introductionby Euan Semple

First steps in implementing Social Media by Marc Wright

Blogging for the Finance Sector by Yang-May Ooi

Blogs and blogging by Marc Wright

Print or online newsletters by James Pringle

Writing for the web by Fiona Robertson

 

Comments

Congrats Marc.

Very insightful material. Robertson's and Wright's articles were especially helpful for someone like me who is currently in the process of formulating an internal communication plan. Great Job!

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